MADE BY FIGHTERS
Quality Gear That Won't Break the Bank
WHO WE ARE
New Level Creations was born from a simple belief: everyday athletes deserve pro-quality gear without the pro price tag. We're fighters, coaches, and corner teams who know what it takes to train hard and compete harder.
Every piece of gear we create is designed to perform at the highest level while staying affordable. Whether you're training in the gym, stepping into the ring, or repping your fight culture on the streets — you shouldn't have to empty your wallet to look and feel like a champion.
Combat gear for everyday athletes. That's our promise.
THE FOUNDERS
Two fighters. One vision. Built from the ground up.
MARVIN COLMAN
Co-Founder · Part 1 of 2
Every great brand has two sides to its story. Marvin brought the vision, the dream, and the relentless drive to turn ideas into reality.
Marvin — a fighter, coach, entrepreneur, Licensed Clinical Social Worker (LCSW), and Licensed Addiction Counselor (LAC) — holds a Master of Social Work (MSW) from Simmons University. He built New Level Creations alongside Steve from the ground up. What began as an idea became a movement: a commitment to delivering the passion, discipline, and championship standard of true fight culture to everyone. Specializing in premium fight gear and performance-driven activewear, New Level Creations isn't just a brand; it's a mindset rooted in resilience, quality, and the refusal to settle for anything less than excellence. Whether you step into the ring, train in the gym, or carry that fighter's spirit into everyday life, your needs are met with gear designed for those who demand championship-level quality — because greatness isn't reserved for the few, it's built by those willing to rise to a new level.
Read the full story to discover how Marvin went from the streets to the ring, building a legacy that honors every fighter who steps into the arena.
READ MARVIN'S STORYSTEVE JIMENEZ
Co-Founder · Part 2 of 2
Born and raised in East Los Angeles, Steve has been immersed in the fight industry since 1993. Combat sports have never been a hobby—they are a way of life. Years inside gyms, rings, and fight camps shaped a standard: gear should match the athlete wearing it.
In 2023, that vision became New Level Boxing Gear and Apparel—a high-end, designer-inspired combat sports brand built on elite craftsmanship and elevated style. Premium materials. Superior construction. Intentional design. Gear created not only to perform at the highest level, but to represent the pride and identity of those who wear it.
Alongside that journey stands a coach and mentor widely respected throughout Montana and beyond: Steve "Stevie Chai the Muay Thai Guy" Jimenez.
READ STEVE'S STORYThe Man Behind the Brand
MARVIN'S FIGHT HISTORY
Marvin grew up in a boxing family — six brothers, his father, and his uncle all competed. He started fighting as a teenager and kept going through his time in the military, competing in intramural boxing.
After that, he spent years coaching and mentoring young fighters, passing on what the sport had given him — and today that legacy continues at home, with his daughters and son all trained to fight.
In 2024, Marvin began helping Steve Jimenez with New Level Boxing. He fell in love with it, and together the two of them launched New Level Creations to bring that same fight-culture spirit into clothing.
It's not a brand chasing the sport — it's one built by people who've lived in it for decades.
Growing Up
Boxing Family
Six brothers, his father, and his uncle all competed. The ring was never far away.
Teenage Years
First Fights
Started competing as a teenager — the sport became part of his identity early.
Military Service
Intramural Boxing
Kept fighting through his military years, competing in intramural boxing.
Post-Military
Coach & Mentor
Spent years coaching and mentoring young fighters, passing the sport forward.
At Home
Family Legacy
His daughters and son are all trained to fight. The tradition carries on.
2024
New Level Creations
Joined Steve Jimenez to launch NLC — fight culture turned into clothing.
WHAT WE STAND FOR
The principles that drive everything we do.
BUILT TOUGH
Premium materials and construction that can handle the hardest training sessions and toughest fights.
FIGHTER FIRST
Designed by fighters, for fighters. Every detail is crafted with performance and style in mind.
COMMUNITY DRIVEN
We support gyms, promotions, and fighters at every level — from local shows to championship bouts.
CHAMPIONSHIP QUALITY
Gear trusted by champions and corner teams. If it's not good enough for the ring, it's not good enough for us.
BOLD STYLE
Stand out from the crowd. Our designs are as fierce and unapologetic as the fighters who wear them.
PASSION & RESPECT
We honor the fight game and everyone who steps into the arena. This is more than business - it's our life.
OFFICIAL PARTNERS
Trusted by the best in the fight game.
KELLEAGLE PROMOTIONS
Official Gear Provider
Trusted by Kelleagle Promotions for event staff, corner teams, and promotional gear. Quality you can count on, every single time.
JOIN THE MOVEMENT
Whether you're a fighter, coach, or just love the culture — New Level Creations has gear built for you. Step up your game. Represent your passion. Look like a champion.